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China Entry

 

China Entry Strategy

The sheer size of market, unique economic system and different business culture in China deserves a carefully developed strategy. This can save you from wasting time and money on doing it the wrong way. We draw upon our years of Chinese business experience to help you examine the critical elements and to work out the best approach:

  • Routes-to-market: channels, partnership, location to start

  • Structure: the most suitable structure or entity

  • Risk management: how to safeguard your IP assets and mitigate risks

  • Implementation plan: resources and investment needed, milestones

Our aim is to help you plan for success in China. 

 

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Ting Zhang
Knowledge

Doing business with China: Communicating Effectively

Unless you can speak fluent Chinese and have a decent understanding of the culture, communicating with your business connections in China can sometimes be frustrating. Find the right way and it could help you to breeze through the process, advises Ting Zhang, founder and CEO of Crayfish.io.

Ting Zhang
News

Ting Zhang on the Chinese market in 2020

ing Zhang is Founder & CEO of Crayfish.io, the first full-service platform dedicated to Chinese-speaking business services powered by online platform technology. Known as “the Go-to Person for China”, Ting has 25+ years’ experience of UK-China international business, trade and investment. Here she gives shares her predictions and insights about UK|China business relations for the coming year.

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